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Open Square is a fast-growing e-commerce store that sells eco-friendly cardboard mailboxes.
While their product quality was strong, they struggled with low conversions and inconsistent branding. They needed a fresh look and a better user experience to scale their online business.
We designed a bold, mobile-first website for Rollin Tokyo, blending Japanese minimalism with urban flair to showcase their menu, vibe, and location — all built to drive reservations and engagement.
For Rollin Tokyo, a modern Japanese restaurant in Sydney, we created a vibrant, responsive website that blends contemporary design with traditional influence. Inspired by Tokyo street culture and minimalist Japanese aesthetics, we used bold typography, subtle textures, and a dynamic layout to reflect the energy and authenticity of the brand.
The site presents key content clearly — from menus and chef highlights to location details and online reservations. We managed the project from initial concept to final design, with a focus on mobile-first performance, ease of navigation, and an engaging user experience that matches the pace and personality of the restaurant.
To help drive bookings and foot traffic, we integrated a streamlined reservation system and emphasized visual storytelling through food photography and ambient video. The final result is a digital experience that feels as lively, stylish, and memorable as dining at Rollin Tokyo itself.
New logo, visual identity, and packaging system designed to stand out while staying true to their eco-conscious mission.
Minimal, sustainable packaging that improved unboxing experience and aligned with brand values.
Revamped product pages with SEO-optimized descriptions, high-quality visuals, and trust signals.
Set up detailed analytics to track buyer behavior, top-performing products, and customer retention.
See how we’ve helped brands grow and succeed.
